Brandon Lake To Open Lakeside Resort Near Lake Brandon Village In Brandon, FL (April Fools 2024)
The 14-room resort will be inspired and themed from some of Brandon’s biggest hit songs
Posted: April 01, 2024, 5:00 PM | Category:General Artist Tags: Brandon Lake Source: NRT Staff Reports (KM)
One of Christian Music's fastest-rising artists is capitalizing on his recent success. Worship artist, Brandon Lake, announced a multi-million dollar public lakeside resort to be built in the new Lake Brandon Village development, located in Brandon, Florida, a community of more than 115,000 residents near Tampa Bay.
The massive resort is the brainchild of Brandon and his wife Brittany, and the two recently discussed the immersive experience on an episode of their YouTube vlog. Beginning in 2026, guests can book one of 14 different themed rooms based on the artist's biggest hits.
Three of those rooms were unveiled during the big announcement.
Guests can find the "Tear Off The Roof" room in the property's east wing. The 2,300 sq. foot living space boasts no roof. Anywhere. "We're excited to bring the outdoors inside in an entirely new way," shared Brandon. "God is in nature and lives in the vertical space so guests are going to be able to experience His love directly during their stay." When pressed on how guests would live under Florida's often, well-known torrential downpours, Brandon quickly changed the subject to another room at the resort.
"I'm excited to talk about our room inspired by 'Fear Is Not My Future,'" shared Brandon. "It's really not a room at all. It's an immersive experience. We want to help shatter fear in people's lives, and sometimes, you just can't use lyrics and music." The press release describes the room as "Holy Horror," which promises that guests debilitated by crippling fear will experience the "breakthrough" the popular song promises, "after just two nights in this experiential, fear-soaked intervention."
No other details were given.
Already sold out through 2028 is the "Room Of Gratitude," which boosts floor-to-ceiling 8K projection windows that display perfect weather regardless of the forecast alongside a proprietary software developed for the resort called "AIRAS" (Artificial Intelligent Room Announcement System) that will remind the guest to stop and offer thanks every 7 minutes. The room will also include a full-service "Meal Prayer Butler" who will ensure the proper blessing before partaking in the 24/7 in-room, all-you-can-eat buffet.
In addition to the upcoming lakeside resort, Brandon Lake announced the return of his Summer Worship Nights Tour with Phil Wickham and special guest Hulvey. Curiously, of the 17 stops announced, Brandon, FL was not on the list.
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