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Beloved
Posted February 16, 2010
By IronJedi,



Bema Media, a boutique label & ministry that, until recently, catered to ‘tweens and teens, has expanded their roster with the signing of songstress Lara Landon (as well as Canadian rockers Manic Drive). Landon’s debut, Beloved, is the label’s first direct foray aimed at the post-teen demographic and shows serious intent towards acquiring a broader, adult audience. Landon has the talent, maturity and sound to make a big splash in the CCM market as well as the mainstream.

Simply put, each song of Beloved is an outstanding synthesis of Ms. Landon’s rich, Sara McLachlan-esque vocals, her balanced songwriting sensibility, and her beyond-her-age spiritual maturity. The songs of Beloved are contemporary, accessible and proverbial but avoid the evident familiarity that plagues much of the high rotation CHR and AC music.

Ms. Landon’s vocals and the material of Beloved invites comparison to Cindy Morgan, and the aforementioned Sarah McLachlan, but this reviewer thought of the emotive talents of Melissa Manchester- not bad company to be included with. Aficionados of Brook Fraser, Sara Groves, Kari Jobe and Laura Story need to add another name to their “must buy” list- Lara Landon.

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